REDMI Note 17 Series Teams Up With SB19 as Official Philippine Ambassadors
Xiaomi Philippines is bringing together two names built around energy, creativity, and life on the go as P-Pop powerhouse SB19 becomes the official Philippine ambassador for the new REDMI Note 17 Series.
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| REDMI Note 17 Series Teams Up With SB19 as Official Philippine Ambassadors |
The partnership connects SB19's fast-paced lifestyle with a smartphone lineup designed around endurance, charging speed, distinctive design, durability, and experiences that keep up with demanding schedules.
Each member of the group highlights a different capability of the REDMI Note 17 Series, showing how the lineup is designed to accommodate different ways of working, creating, performing, and staying connected.
SB19 Meets REDMI Note 17 Series
The partnership puts the spotlight on five key features of the new smartphone series, with each SB19 member representing a particular strength.
Stell: Built for All-Day Endurance
With rehearsals, performances, and packed schedules demanding plenty of power, Stell highlights the REDMI Note 17 Series' massive 10,000mAh battery capacity.
The battery is designed to support extended use throughout demanding days, giving users more freedom to stay connected, entertained, and productive without constantly looking for a charger.
Ken: Fast Charging When Every Minute Counts
For Ken, time between shoots and other commitments can be limited. That's where the series' 100W HyperCharge technology comes in.
The feature is designed to quickly replenish the phone's battery, allowing users to spend less time connected to an outlet and get back to what they need to do.
Justin: A Design That Changes With the Light
Justin represents the more expressive side of the REDMI Note 17 Series.
The lineup introduces a new design featuring a Photochromatic back, which changes its appearance under different lighting conditions. The approach gives the smartphone a more distinctive look while adding an element of personalization to its exterior.
Josh: Taking Smartphone Photography Underwater
Josh takes the REDMI Note 17 Series into more challenging environments, highlighting its water-resistance capabilities.
According to Xiaomi's press material, the series features IP66, IP68, IP69, and IP69K ratings, with up to 2 meters of water resistance for up to 72 hours, supporting more adventurous mobile photography scenarios.
Pablo: Designed to Handle Accidental Drops
For Pablo, the focus is on durability.
The REDMI Note 17 Series is promoted with 3-meter drop resistance, offering added protection against accidental bumps and falls that can happen during everyday use or while traveling.
A Smartphone Series Designed for Different Lifestyles
Together, the five SB19 members represent different aspects of the REDMI Note 17 Series — from battery endurance and fast charging to design, water resistance, and physical durability.
Rather than focusing on a single type of user, Xiaomi is positioning the lineup around the varied ways people move, create, express themselves, and experience everyday life.
The partnership with SB19 reinforces that message by connecting the smartphone's highlighted capabilities with the group's demanding schedules and creative pursuits.
REDMI Note 17 Series Philippines Launch Date
The REDMI Note 17 Series officially launched in the Philippines on September 15, 2026.
According to the press note, Xiaomi planned to announce pricing, availability, and launch offers during the official launch, with additional updates to be shared through Xiaomi Philippines' official channels.
REDMI Note 17 Series: Key Features
- 10,000mAh battery for extended battery life
- 100W HyperCharge for rapid charging
- Photochromatic rear design that changes under light
- IP66, IP68, IP69 and IP69K protection
- Up to 2-meter water resistance for up to 72 hours
- 3-meter drop resistance
- SB19 as the official Philippine ambassadors
- Official Philippine launch on September 15, 2026
REDMI Note 17 Series and SB19: A Partnership Built for Life at Full Speed
With SB19 representing the lineup's emphasis on endurance, speed, style, creativity, and durability, Xiaomi is positioning the REDMI Note 17 Series as a smartphone family designed for users with equally dynamic lifestyles.
From extended battery life and rapid charging to a color-changing design and enhanced protection against water and drops, the campaign highlights the different ways the REDMI Note 17 Series is designed to keep up with everyday demands.
For Filipino fans of both technology and P-Pop, the collaboration also brings together Xiaomi's latest smartphone lineup and one of the country's most recognizable music groups.