BLACKPINK Becomes First Musical Artist to Hit 100M YouTube Subscribers; Receives Red Diamond Award
The global phenomenon BLACKPINK has reached an unprecedented peak in digital superstardom, officially becoming the first musical act in history to exceed 100 million subscribers on their Official YouTube Channel. This historic feat solidifies Jisoo, Jennie, Rosé, and Lisa as the definitive leaders of the modern music era.
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| BLACKPINK Becomes First Musical Artist to Hit 100M YouTube Subscribers; Receives Red Diamond Award |
The Prestigious Red Diamond Award
In recognition of this "centennial" achievement, YouTube has honored the group with the Red Diamond Creator Award. While the standard Diamond Play Button is a rare accolade, the Red Diamond is a bespoke trophy reserved exclusively for the platform's most culturally impactful creators. BLACKPINK’s status as the first musical artist to reach this tier highlights the profound and unmatched connection they maintain with their global audience.
Driven by Filipino BLINKs
The Philippines continues to be a primary engine behind the group’s digital dominance. According to recent YouTube Charts data:
- The Philippines consistently ranks among the top global contributors to the group's 3.3 billion annual views.
- Local fans have been pivotal in driving views for record-breaking hits like "Pink Venom".
- Filipino viewership helped propel the iconic "DDU-DU DDU-DU" music video past the 2.3 billion view mark.
Related: Shopee Hosts First-Ever Blackpink Meet and Greet in PH
A New Era: The Arrival of [DEADLINE]
This milestone serves as a powerful prelude to the quartet’s highly anticipated full-group reunion. Following a series of successful solo projects and a massive world tour that included a return to the Philippine Arena, the group is ready to dominate the charts once again.
BLACKPINK is scheduled to release their third mini-album, titled [DEADLINE], on February 27. With the upcoming lead single "Go" expected to trend globally, the group’s 100-million-strong community is poised to set new records.
From their 2016 debut to receiving the Red Diamond in 2026, BLACKPINK continues to define the standard for global excellence. Fans can follow the journey and catch the latest releases on BLACKPINK’s Official Artist Channel on YouTube.