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Shopee Celebrates 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Sellers and Content Creators

Staff ni Anjie

Shopee Celebrates 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Sellers and Content Creators

Shopee, the leading e-commerce platform in Southeast Asia, is gearing up for its biggest shopping event of the year, the 10.10 Brands Festival. In the lead-up to the event, Shopee hosted a brands and KOLs forum to share key engagement features and initiatives that enable entrepreneurs in its ecosystem - including sellers and content creators - to continuously thrive.

Shopee Celebrates 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Sellers and Content Creators
Shopee Celebrates 10.10 Brands Festival with Growth and Engagement Opportunities for Filipino Sellers and Content Creators

Elevating the Shopping Experience with Shopee Live

Shopee Live is a game-changer for Filipino sellers looking to connect with their audiences more personally and engagingly. It allows sellers to build trust and rapport with shoppers while showcasing the quality and value of their products.

“The way people sell and shop is constantly evolving,” shared Vincent Lee, Head of Shopee Philippines. “Shopee aims to be at the forefront of that with Shopee Live, where we integrate entertaining content with seamless and rewarding shopping experiences our platform is known for.”

Sellers like Maybelline New York, Crocs Philippines, and Gorgeous Glow have seen remarkable success with Shopee Live. Maybelline New York used Shopee Live to address the gap that online shopping could not provide vs. offline shopping, such as the ability for shoppers to test and swatch products. Crocs Philippines used Shopee Live to boost their conversion rates, seeing a 25% increase vs. an average day. Gorgeous Glow used Shopee Live to reach a wider audience and offer entertaining shopping experiences, seeing an average of 50,000 total viewers per stream.

Empowering a Partnership-based Ecosystem with the Shopee Affiliate Program

The Shopee Affiliate Program is a gateway for sellers and content creators to unlock new revenue streams. Sellers can collaborate with content creators to promote their products to a broader audience, leveraging influencers’ expertise in content production and marketing. In return, these influencers earn commissions for driving sales. The program fosters a mutually beneficial relationship where sellers and creators can grow together. It encourages innovation in marketing strategies and opens up endless opportunities for partnerships in the digital realm.

TALA by Kyla, a sought-after jewelry and accessories brand in the Philippines, has leveraged the Shopee Affiliate Program to reach untapped audiences and grow their sales. “It’s marketing that goes beyond our efforts, and it also gives other people the chance to speak for us,” shared Kyla Cañete, owner of TALA by Kyla. “We also like that it’s also been an extra source of income, especially for our loyal affiliates.”

More Sensational Seller Offerings and 10.10 Shopping Deals to Look Forward To

This 10.10, shoppers can enjoy free shipping on all their purchases with no minimum spending, making online shopping more affordable than ever! There will also be a variety of other deals and promotions to look forward to, including:

  • 70% off Shopee Live Buong Araw: A whole-day shopping affair with vouchers of up to 70% off on Shopee Live! Vouchers can be used on livestream-exclusive deals from brands such as Maybelline, P&G Beauty, PerySmith, and Locaupin.
  • 50% off on Fashion & Beauty: A much-awaited deal of 50% off on all things Fashion & Beauty. Shop from your favorite brands, such as Maybelline, Lovito Official Store, Y.O.U. Beauty, and rom&nd, and score deals that will up your wardrobe and beauty game!
  • Shopee Mall Outlet: A new initiative that showcases Shopee's support for brand growth and offers shoppers even bigger brand deals. With its priority of providing the most rewarding shopping experience, the Shopee Mall Outlet enables buyers to purchase more branded products with higher discounts, giving them unbeatable offerings from popular brands such as Beyond the Box, Samsung, Havaianas Philippines, PUMA, The North Face, Hydro Flask, and many more!
  • Exciting Brand Deals: Shoppers can look forward to a wide assortment of jaw-dropping deals from their favorite brands this 10.10! Techies can upgrade their setup with offers from brands like Oppo Official Store, Garmin, Tecno Mobile, realme, and vivo. Home & living enthusiasts can enjoy thrilling discounts from top brands Coleman Philippines, ASD Philippines, Hegen, and MAYFAIR LIVING. Meanwhile, fashion and beauty lovers can awra on a budget with deals from P&G Beauty, Olay, Innisfree, Above Athletica, barenbliss Official Store, DAZZLE ME Official Shop, Havaianas Philippines, Organic Skin Japan, PUMA, Puritan’s Pride Philippines, Mikana, and Shigetsu.

Shopee is committed to supporting the growth of Filipino sellers and content creators. Through its innovative features and initiatives, Shopee empowers entrepreneurs to thrive in the digital economy and deliver exceptional shopping experiences to consumers.

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